PRNDL by Jordan Golson

What They Copied

Jony Ive built the iPhone. The car industry copied the screen. The Ferrari Luce is Ive trying to teach them again.

Feb 9 • Jordan Golson

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December 2025

Why your next car might run your errands

The real autonomous vehicle opportunity isn't what you think

Dec 17, 2025 • Jordan Golson

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How (and why) Ford lost $19.5 billion betting on EVs

Dearborn's EV retreat isn't a surprise. It was inevitable.

Dec 17, 2025 • Jordan Golson

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March 2025

7,000 miles of road trip memories

From Colorado peaks to desert dams, with a flat-tired Tesla in between

Mar 22, 2025 • Jordan Golson

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January 2025

Did we just rewrite our future? Check back in 50 years

Apple and SpaceX just took a great leap forward, but was it for humanity or just its customers?

Jan 9, 2025 • Jordan Golson

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A hands-free road trip adventure

Cannonballing across America

Jan 8, 2025 • Jordan Golson

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November 2024

The great electric car road trip

What 3,000 miles reveal about modern EVs

Nov 25, 2024 • Jordan Golson

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A $5 deal shows how Tesla will reinvent electricity

Time to plug in the future

Nov 20, 2024 • Jordan Golson

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2024 Mercedes-Benz EQE SUV Review

The electric future comes at a (luxury) cost

Nov 18, 2024 • Jordan Golson

2024 Ford Mustang Mach-E Rally Review

The Mach-E Rally isn’t a full-blown off-road racer, but it does give you a taste of the electric slide

Nov 15, 2024 • Jordan Golson

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2025 Ford Explorer Review

Ford finally embraces the digital age

Nov 13, 2024 • Jordan Golson

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2024 Mercedes-Benz GLE 450e Review

The perfect plug-in luxury SUV

Nov 11, 2024 • Jordan Golson